William Ellwood Heinecke (birthed 1949) is an American-born Thai business person. He is the Chief Executive Officer as well as Chairman of Minor Firm, the Chief Executive Officer and also Chairman of Minor International, as well as Chairman of Minor Food Team.
Bio
Heinecke transferred to Bangkok in 1963 at age 14 with his family members, having actually formerly stayed in Japan, Hong Kong and also Malaysia. Heinecke’s daddy 25 years in the USA armed forces, offering in The second world war as well as the Korean Battle. When he retired, he signed up with the international . His mommy was an Asia correspondent for Time publication. Heinecke researched at the International Institution Bangkok, and also encouraged the editor of the currently defunct Bangkok Globe to allow him compose an once a week column on go-carting. In return, he got marketing area along with it.
At age 17, while still a secondary school pupil, Heinecke replaced the Bangkok Globe’s marketing supervisor. One year later on, he started Inter-Asian Business, to provide workplace cleaning company, as well as Inter-Asian Attention, a radio advertising and marketing firm, making use of US$ 1,200 he had actually . He later on marketed Inter-Asia to Ogilvy & Mather. In 1967, he started Minor Holdings, which would certainly over the following 4 years would certainly turn into The Minor Team, consisting of greater than 30 firms.
Heinecke had his initial venture in 1978, the Royal Yard Hotel in Pattaya. His organisation ventures have actually consisted of ad agency as well as various other in Bangkok, Hua Hin, Phuket, Chiang Mai, Chiang Rai along with Thailand. He likewise presented American-style junk foods to Thailand in the late 1970s and also 1980s– brand names like Mister Donut, The Pizza Firm as well as Hamburger King. Heinecke naturalized as a Thai person in 1991, relinquishing USA citizenship while doing so. He was the president of the American Chamber of Business in Thailand and also the Head of state’s Foreign Financial investment Advisory Council. He is an advocate of the Thai Elephant Centre, and also authored The Business owner, which has actually been right into a variety of languages.
It is according to Wikipedia